Mission & Vision

Our Vision

We wish to see our wooden picture frame mouldings pleasingly adorn walls and shelves on all corners of the world, invoking smiles and nurturing pride on those who see.

Our Mission

To be a world-class designer-manufacturer of wooden picture frame mouldings, encompassing the highest standards in areas of aesthetic and elegance, at competitive costs, and with full cognizance of long term environmental sustainability.

Our Commitments

Quality

Our commitment to quality begins right from the sourcing of our raw material itself, whereby only approved & regularly evaluated suppliers who are familiar with our demanding quality specifications, are in our list of stable providers.

From arrival at our factory, the Total Quality Management chain continues with strict inspection of incoming raw material, close monitoring of the production processes, and lastly, exacting release procedures of finished goods.

Services

We value all our customers, and know that time and convenience is of the most importance. In this respect, we have initiated many measures to facilitate business and by simplifying orders from our understandably extensive item lists. Additionally, all correspondence, be it serious issues or just enquiries, will be met with quick and appropriate responses, as we are fully aware of the importance of efficiency in today’s competitive business world.

Product Development

Innovation remains key pillar in Classic Scenic’s philosophy, and we strive to come up with at least 12 new designs every year to influence trends, and to cater to changes in our customers’ needs. In addition, Classic Scenic also continues to explore the use of alternative wood-based materials to reduce reliance on certain timber species and to counter excessive price increases for those species.

Packaging

Technology & Facility

Production is currently spread over 6 factories, covering a total area of 48,000 sq. meters. Our state-of-the-art machineries are regularly serviced by our principal suppliers from Germany, Singapore and Italy, to ensure smooth and optimum performance.

Fully cognizant that machineries need effective people to operate at intensive and optimum levels, production areas are designed to be not just conducive but also pleasant to work in. Good lighting and ventilation are stressed upon, while plant cleanliness is also emphasized.